GymNation - World Mental Health Day

On World Mental Health Day 2025, we got GymNation to "unload" all the weights.

What we did

On World Mental Health Day 2025, we got GymNation to "unload" all the weights from their gym in an impactful move to encourage members to "unload" themselves - with mental fitness classes launching in partnership with mental health charity, Sage.

More of our international ideas

We've led more brand fame driving work than you can shake a pitchfork at, take a look for yourself!

Driven Flex

In partnership with our TikTok sister agency, TikScript, we're helping clean up the transport sector in the UAE.

GymNation Heaviest Billboard

We helped GymNation launch the world’s heaviest billboard to promote their new Strong Man class.

Howard Brown Turns Human Cash Machine

We brought back banking icon Howard Brown to support Nude’s mission to make saving for your first home easier.

Want to be famous?

Find out more about our unique approach to brand fame driving ideas and what we can do for your brand or agency.