GymNation - World Mental Health Day

On World Mental Health Day 2025, we got GymNation to "unload" all the weights.

What we did

On World Mental Health Day 2025, we got GymNation to "unload" all the weights from their gym in an impactful move to encourage members to "unload" themselves - with mental fitness classes launching in partnership with mental health charity, Sage.

More of our international ideas

We've led more brand fame driving work than you can shake a pitchfork at, take a look for yourself!

GymNation Coolest Class in Dubai

We supported GymNation and their launch of the "coolest class" in Dubai.

Snug Gives Smallest House in Britain It’s First Sofa

Snug - the sofa-in-a-box company - claimed their “Small Biggie” sofa could fit in the smallest, and most awkward of spaces - without compromising on comfort.

MEAT Backs VEG

We convinced global rock icon Meat Loaf to endorse Frankie & Benny's new vegan menu for Veganuary. Media tucked into our campaign helping make Frankie's famous at the start of 2020.

Want to be famous?

Find out more about our unique approach to brand fame driving ideas and what we can do for your brand or agency.