GymNation - World Mental Health Day
On World Mental Health Day 2025, we got GymNation to "unload" all the weights.
What we did
On World Mental Health Day 2025, we got GymNation to "unload" all the weights from their gym in an impactful move to encourage members to "unload" themselves - with mental fitness classes launching in partnership with mental health charity, Sage.
More of our international ideas
We've led more brand fame driving work than you can shake a pitchfork at, take a look for yourself!
Tea for Morgan
We jumped on the news agenda when US Soccer Star Alex Morgan mocked us Brits by sipping tea after netting a goal against England in the Women's World Cup.
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GymNation Heaviest Billboard
We helped GymNation launch the world’s heaviest billboard to promote their new Strong Man class.
Pixie Lott x Labubu Dolls
Labubu lovers can bring their furry pals along for the exclusive gig - and discover Pix’s new song Coming of Age 🎵
Want to be famous?
Find out more about our unique approach to brand fame driving ideas and what we can do for your brand or agency.
