Ford x Eric Cantona

We supported on the media strategy for an ongoing campaign between Ford and Eric Cantona to celebrate the launch of the new Capri EV model.

What we did

The social-first campaign went through various phases fromEric being spotted in bizarre situations in London with an actual GOAT to Cantona's iconic Kung Fu being stitched into theheadrests of his very own custom Capri EV - with Idea Farm consulting on each phase to deliver earned results.

More of our international ideas

We've led more brand fame driving work than you can shake a pitchfork at, take a look for yourself!

Pixie Lott x Labubu Dolls

Labubu lovers can bring their furry pals along for the exclusive gig - and discover Pix’s new song Coming of Age 🎵

For An Affair Behind Closed Doors, Mr Hancock

We jumped on Matt Hancock’s infamous snog behind closed doors for Illicit Encounters, with this cheeky billboard.

Howard Brown Turns Human Cash Machine

We brought back banking icon Howard Brown to support Nude’s mission to make saving for your first home easier.

Want to be famous?

Find out more about our unique approach to brand fame driving ideas and what we can do for your brand or agency.